Conceiving processes that offer tangible sensations, that give the brand narrative a vital element and the people who are lucky enough to encounter our objects, a real moment to experience firsthand.
From mind to body, in a fluid process. Conceiving an object, making it real.
Imagining a relationship with the object that is neither one of pure consumption, nor one-way. A real relationship with and to the object.
The distance between object and body gets thinner and thinner until it disappears; what exists outside the body becomes one with it, changes its shape, its gestures, in an evolutionary process that challenges our imagination.
#artifice
10.08.22/7:11AM
PICTURE
@ClaudioGranato
Berlinde de Bruyckere, We are all flesh, 2009. Ph: Mike BrucePolidoro e Agesandro, Atenodoro di Rodi, Gruppo del Laocoonte - probabile copia marmorea eseguita tra I secolo a.C. e I secolo d.C. di un originale bronzeo del 150 a.C. circa.
10.08.22/7:11AM
COMMENT
@ClaudioGranato
There is something alive in these shapes. Traces of vitality. Entities that seem to have something to do with the human beings, and yet move away from them.
The representation of a vital drive toward transformation.
10.08.22/7:12AM
PICTURE+TEXT
@EnricoPieraccioli
An inquiry that is an experiment in the creation of new shapes. New reactions. Where human and non-human merge.
Antonio Paolucci detto il Levanti, Teatro anatomico,1637. Ph: Claudio FurinLa Specola di Firenze, cere anatomiche.
#organism
10.08.22/7:15AM
PICTURE+TEXT
@EnricoPieraccioli
Microscopically: investigating the transformation of some shape. From the inside out. Why does it change? What does it feel? What feeling do we experience?
Realizing how to be integrated with nature. Being able to design shapes guided by it.
Macroscopically: increasing the range of shapes that already exist, becoming symbiotic organisms between artificial and natural. What am I able to imagine? Organisms mimicking nature which breath and mutate by adapting to the light.
Magnifying sensations.
Rem Koolhaas and Cecil Balmond, Serpentine Gallery Pavilion, 2006. Ph: Iwan BaanSou Fujimoto, Arbre Blanc, 2019. Ph: Iwan Baan